@book { BusinesstoBusinessKommunikationimVerlagsbuchhandelEineStudieimdeutschsprachigenRaum,
    title = "Business-to-Business-Kommunikation im Verlagsbuchhandel: Eine Studie im deutschsprachigen Raum",
    author = "Katharina {Buchholz} and Anne {Wendt}",
    year = "2012",
    publisher = "BACHELOR + MASTER PUBLISHING",
    address = "Hamburg, Deutschland",
    url = "https://m.bachelor-master-publishing.de/document/296539"
}